Trace Urban – Trace Network
Thibaut de Longeville, Nicolas Bénac

Synopsis
360 Creative & Wanka Cine produced a series of elegant and timeless black and white films to use as a prime material to create “Trace Urban” show idents. Each film uses an iconic object to embody the show’s core concept, or employ characters to tell a story relevant to the programming slot. The black and white footage is punched up by color cartridges and bold typography features, that identify each show or its programming slot.
The commercial
- Client
- Trace
- Product
- Branding
- Title
- Trace Tropical
- Agency
- 360 Creative
- Production Company
- Wanka Cine
- Direction
- Thibaut de Longeville, Nicolas Bénac
Crew
- Executive Production
- Ezequiel Borovinsky, Lega Pugliese
- Production
- Flore Biet, Nicolas Bénac, Ezequiel Borovinsky
- Production Assistant
- Daniela Tagliabue, Alexandre Nothis
- Director of Photography
- Santiago Melazzini, Charles Sautreuil, Ian Scigliuzzi
- 2D Design & Animation
- Vincent Dumond, Esteban Rodriguez Lupica, Violeta Frenkel, Fernando Jersonsky
- Editing
- Karina Kracoff, Andrés Pepe Estrada
- Color Correction
- Lega Pugliese




































































