ANIMATION & COMMERCIALS

Trace Tropical – Trace Network

CONCEPT

Using the same concept created for sister network “Trace Urban”, 360 & Wanka Cine produced a series of elegant and timeless black and white films to use as a prime material to create the “Trace Tropical” show idents. Each film uses an iconic object to embody the show’s core concept, or employ characters to tell a story relevant to the programming slot. The black and white footage is punched up by color cartridges and bold typography features, that identify each show or its programming slot.